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Claa

Software that records sales calls and meetings and writes deal and company data into CRM systems and AI agents.

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About Claa

Claap is a software company. Its product records sales calls and meetings, with or without a bot in the call. It turns each conversation into meeting, deal and company data for a CRM system and for AI agents. The site lists Revolut, Qonto, TransferRoom and Le Wagon among its customers.

Claap captures calls on Zoom, Google Meet and Microsoft Teams. It also captures in person meetings from a mobile app. Dialer calls and emails can be added to the same deal timeline. Users can record from a desktop without a bot, or add a visible bot if their team prefers.

The company says its tool writes data into a CRM. It can create custom objects and fields. Meetings are sorted by type, such as discovery, demo or negotiation. The site says the user controls what syncs and when. Next steps and blockers can be written back to Salesforce and HubSpot.

The site describes call scoring and forecasting. Each sales rep can be scored on every call against a chosen sales method. The site lists MEDDIC, MEDDPICC, BANT and SPICED as ready to use. Different scorecards are available for account executives, sales engineers and customer success teams.

The company also offers an MCP and API for AI agents. The site says agents can read conversations in Claude, ChatGPT and Slack. It says the company does not train on customer data. The site lists SOC 2 Type II and GDPR compliance. It reports more than 10,000 sales reps and over 480 reviews on G2.

The site offers a way to start, a pricing page and a demo booking. The demo form asks for the buyer's name, company, role and team size. The site also offers pages in English and French.

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