APG Network

APG is an airline representation network, also known as Air Promotion Group. It acts as a general sales agent, or GSA, for airlines. A GSA sells an airline's seats and cargo space in markets where the airline has no sales office of its own. APG handles both passenger and cargo business.

The network says it has over 100 offices in more than 170 countries. These are in the Americas, Europe, Asia Pacific, the Middle East and Africa. It says it works with over 200 airline clients. It describes itself as the world's largest passenger and cargo GSA network.

The company traces its origins to 1991 and says it has more than 20 years in airline distribution. It is headquartered in Paris. A central commercial team and a board run the network. The board is headed by the president and includes one vice president for each major world region. Each product also has an executive product director.

APG says it goes beyond the usual GSA role. It offers a mix of passenger and cargo services. It says it supports airlines with passenger distribution tools and with cargo sales plans. The aim is to help airlines grow revenue and run more efficiently.

The network has direct connect tools for both airlines and travel agents. The site also has pages on its leadership, governance and ownership. It lists its presidents and its secretary general. It explains its approach to environmental, social and governance matters.

A section of the site is devoted to the writings of Jean-Louis Baroux, a long-time expert in the airline and travel industry. He has more than 55 years of experience. His chronicles are offered in several languages. A quote on the site says APG was meant to be an example of doing business differently, with people at the center.

The company says its management team has wide experience in many fields. It says reporting lines are short, so decisions are quick. The website also has a contact section that sends enquiries to the right team.